back to top 'Web'ized business - The Benefits The Web and the Internet are revolutinizing the way we do business. They are taking over and expanding some of the roles traditionally held by organizational
information systems. In doing so, organizations are beginning to reap the benefits of this new technology and its applications. The web has enabled organizations to:
- Provide standardized browser based interface
- Centralize information
- Organize information
- Decrease costs and increase efficiency
- Improve the sharing of information
- Speed up the development and distribution of applications
back to top Role of Databases in Web based Applications
As stated above, Internet applications provide companies with the capability of providing value-added services to their customers. Databases serve an integral role
in many applications being developed for customer use and to improve the services provided to them. Among the uses of databases in Internet & Intranet applications are:
- Maintenance of customer and supplier needs and preferences so that personalized service can be provided.
- Technical product information and knowledge bases that enable customers to easily search for and obtain product specifications, pricing and troubleshooting information. This same database can be used
by customer support and sales personnel when providing customer assistance.
- Accounting information and billing schedules that allow automated ordering, purchasing, invoicing, and payment transactions to occur between businesses.
- Site access statistics, customer demographics, sales trends and tracking by product, region or demography.
- Inventory information, which can be used to automatically update offerings of online stores and can be integrated with internal ordering and control system.
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